Global marketing management : cases and readings /
Global marketing management : cases and readings /
edited by Robert D. Buzzell, Quelch, Christopher A. Bartlett
- 3rd ed.
- Readings, Mass. : Addison-Wesley Publishing Company, 1995.
- x, 686 p. : ill. ; 23.5 cm.
Business
1997-04-09
0201539721 : Tk.1364.58
Marketing
International market
Management
658.848
Business
1997-04-09
0201539721 : Tk.1364.58
Marketing
International market
Management
658.848