Strategic market planning : problems and analytical approaches /

Abell, Derek F.

Strategic market planning : problems and analytical approaches / Derek F. Abell, John S. Hammond - 1st ed. - New Jersey : Prentice-Hall, 1979. - xii, 527 p. : ill. ; 22.5 cm.

Business

1998-08-04

013851089X


Market planning

658.8