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Test bank : consumer behavior and marketing action /

Assael, Henry

Test bank : consumer behavior and marketing action / Henry Assael - 5th ed. - New York : South-Western College Publishing, 1995. - 543 p. : ill. ; 28 cm.

Business

1998-10-05

ISBN: 0538844655

Subjects--Topical Terms:
Consumer behavior
Marketing

Dewey Class. No.: 658.8342

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