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Exploring Marketing Research /

Zikmund, William G

Exploring Marketing Research / William G Zikmund - 7th ed. - Fort Worth : Harcourt College Publishers, 2000. - xxxiii,812p. : illus ; 28cm

Business

2005\01\09

ISBN: 0030262186 : TK2520.00

Subjects--Topical Terms:
Marketing
Research

Subjects--Index Terms: Exploring

Dewey Class. No.: 658.8

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