Marketing : (Record no. 1054)

MARC details
000 -LEADER
fixed length control field 00797nam a2200253 a 4500
001 - CONTROL NUMBER
control field 00011901
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110328s2005 ii a g 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070600902 : (CD-ROM)
Terms of availability Tk.740.00
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhIUB
Transcribing agency BD-DhIUB
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 19
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Etzel, Michael J [et...al]
9 (RLIN) 1874
245 00 - TITLE STATEMENT
Title Marketing :
Remainder of title concepts and cases /
Statement of responsibility, etc Michael J [et...al] Etzel
250 ## - EDITION STATEMENT
Edition statement 13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Tata McGraw-Hill Publishing Company Limited,
Date of publication, distribution, etc 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 798p :
Other physical details ill. ;
Dimensions 25 cm + 1 CD-ROM (4 3/4 in.)
520 0# - SUMMARY, ETC.
Summary, etc Business
556 ## - INFORMATION ABOUT DOCUMENTATION NOTE
Information about documentation note 2007\08\01
526 ## - STUDY PROGRAM INFORMATION NOTE
Interest level mkt
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market
Source of heading or term Spines
9 (RLIN) 426
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Source of heading or term Spines
9 (RLIN) 78
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market Studies
Source of heading or term Spines
9 (RLIN) 1862
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last borrowed Copy number Price effective from Koha item type
    Dewey Decimal Classification     Library, Independent University, Bangladesh (IUB) Library, Independent University, Bangladesh (IUB) General Stacks 21/04/2011 Ideal Library Ltd 0.00 1 658.8 M345 017991 27/10/2014 22/10/2014 1 11/05/2011 Books
    Dewey Decimal Classification     Library, Independent University, Bangladesh (IUB) Library, Independent University, Bangladesh (IUB) Book CD/DVD Shelf 11/04/2012       658.8 M345 CD00778 11/04/2012   1 11/04/2012 Book's CD/DVD
    Dewey Decimal Classification     Library, Independent University, Bangladesh (IUB) Library, Independent University, Bangladesh (IUB) Book CD/DVD Shelf 18/04/2012       658.8 CDC00181 18/04/2012   1 18/04/2012 Book's CD/DVD