Pharmaceutical lifecycle management : (Record no. 19552)

MARC details
000 -LEADER
fixed length control field 03977cam a2200793Ma 4500
001 - CONTROL NUMBER
control field ocn797824835
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230823095102.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111004s2012 njuad o 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 2011041435
040 ## - CATALOGING SOURCE
Original cataloging agency E7B
Language of cataloging eng
Description conventions pn
Transcribing agency E7B
Modifying agency OCLCO
-- GPM
-- OCLCQ
-- YDXCP
-- DG1
-- OCLCF
-- NLE
-- EBLCP
-- MHW
-- N$T
-- DEBSZ
-- TEFOD
-- OCLCQ
-- COO
-- OCLCQ
-- DEBBG
-- AZK
019 ## -
-- 787842613
-- 795795378
-- 860353077
-- 961535840
-- 962593706
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781118266793
Qualifying information (e-book)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 111826679X
Qualifying information (e-book)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781118266755
Qualifying information (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 1118266757
Qualifying information (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781118265895
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 1118265890
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780470487532
Qualifying information (cloth)
029 1# - (OCLC)
OCLC library identifier AU@
System control number 000049595452
029 1# - (OCLC)
OCLC library identifier AU@
System control number 000052892862
029 1# - (OCLC)
OCLC library identifier DEBBG
System control number BV040819099
029 1# - (OCLC)
OCLC library identifier DEBBG
System control number BV042744068
029 1# - (OCLC)
OCLC library identifier DEBSZ
System control number 397219334
029 1# - (OCLC)
OCLC library identifier DEBSZ
System control number 425884864
029 1# - (OCLC)
OCLC library identifier DEBSZ
System control number 431081964
029 1# - (OCLC)
OCLC library identifier DEBSZ
System control number 449279715
029 1# - (OCLC)
OCLC library identifier DKDLA
System control number 820120-katalog:000599538
029 1# - (OCLC)
OCLC library identifier GBVCP
System control number 790037688
029 1# - (OCLC)
OCLC library identifier NLGGC
System control number 389383082
029 1# - (OCLC)
OCLC library identifier NZ1
System control number 14976381
029 1# - (OCLC)
OCLC library identifier DEBBG
System control number BV043394631
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)797824835
Canceled/invalid control number (OCoLC)787842613
-- (OCoLC)795795378
-- (OCoLC)860353077
-- (OCoLC)961535840
-- (OCoLC)962593706
037 ## - SOURCE OF ACQUISITION
Stock number 10.1002/9781118266755
Source of stock number/acquisition Wiley InterScience
Note http://www3.interscience.wiley.com
037 ## - SOURCE OF ACQUISITION
Stock number 3DFCF16A-0556-4E88-9BD9-2DD2607838E2
Source of stock number/acquisition OverDrive, Inc.
Note http://www.overdrive.com
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9666.5
Item number .E45 2012eb
060 #4 - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number QV 736
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Subject category code subdivision 070080
Source bisacsh
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.4/76153
Edition number 23
049 ## - LOCAL HOLDINGS (OCLC)
Holding library MAIN
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ellery, Tony.
245 10 - TITLE STATEMENT
Title Pharmaceutical lifecycle management :
Remainder of title making the most of each and every brand /
Statement of responsibility, etc Tony Ellery, Neal Hansen.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, N.J. :
Name of publisher, distributor, etc John Wiley & Sons,
Date of publication, distribution, etc ©2012.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (xxii, 389 pages :) :
Other physical details illustrations
336 ## -
-- text
-- txt
-- rdacontent
337 ## -
-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
347 ## -
-- data file
-- rda
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note pt. A. Lifecycle management business environment -- pt. B. Lifecycle management regulatory and legal environment -- pt. C. Patents and exclusivities -- pt. D. Developmental LCM -- pt. E. Commercial LCM -- pt. F. Biologics and biosimilars -- pt. G. The integrated brand LCM strategy and its implementation -- pt. H. Integrating LCM with portfolio management.
520 ## - SUMMARY, ETC.
Summary, etc A comprehensive guide to optimizing the lifecycle management of pharmaceutical brandsThe mounting challenges posed by cost containment policies and the prevalence of generic alternatives make optimizing the lifecycle management (LCM) of brand drugs essential for pharmaceutical companies looking to maximize the value of their products. Demonstrating how different measures can be combined to create winning strategies, Pharmaceutical Lifecycle Management: Making the Most of Each and Every Brand explores this increasingly important field to help readers understand what they can--and must--do to get.
526 ## - STUDY PROGRAM INFORMATION NOTE
Department Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pharmaceutical industry
General subdivision Economic aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Drug approval
General subdivision Economic aspects.
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Drug Industry
General subdivision economics.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Drug Approval
General subdivision economics.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economics, Pharmaceutical
General subdivision legislation & jurisprudence.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision methods.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pharmaceutical Preparations
General subdivision economics.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS
General subdivision Industries
-- Service.
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pharmaceutical industry.
Source of heading or term fast
-- (OCoLC)fst01060129
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hansen, Neal.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Main entry heading Ellery, Tony.
Title Pharmaceutical lifecycle management.
Place, publisher, and date of publication Hoboken, N.J. : John Wiley & Sons, ©2012
International Standard Book Number 9780470487532
Record control number (DLC) 2011041435
-- (OCoLC)756895018
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://dx.doi.org/10.1002/9781118266755">http://dx.doi.org/10.1002/9781118266755</a>
Public note Wiley Online Library
994 ## -
-- 92
-- DG1

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