The Essence of Marketing Research / (Record no. 3248)

MARC details
000 -LEADER
fixed length control field 00727nam a2200241 a 4500
001 - CONTROL NUMBER
control field 00010134
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110328s1991 ii a g 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 8120309081 :
Terms of availability TK114.00
040 ## - CATALOGING SOURCE
Original cataloging agency BD-Dh-IUB
Transcribing agency BD-Dh-IUB
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Edition number 19
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chisnall, Peter M
245 00 - TITLE STATEMENT
Title The Essence of Marketing Research /
Statement of responsibility, etc Peter M Chisnall
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Prentice-Hall of India Private Limited,
Date of publication, distribution, etc 1991.
300 ## - PHYSICAL DESCRIPTION
Extent viii,211p. :
Other physical details illus ;
Dimensions 22cm
490 1# - SERIES STATEMENT
Series statement Essence of Management Series
520 0# - SUMMARY, ETC.
Summary, etc Business
556 ## - INFORMATION ABOUT DOCUMENTATION NOTE
Information about documentation note 2005\02\10
526 ## - STUDY PROGRAM INFORMATION NOTE
Department International Business
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Research
Source of heading or term Spines
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Essence of Management Series
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Library, Independent University, Bangladesh (IUB) Library, Independent University, Bangladesh (IUB) General Stacks 21/04/2011   0.00   658.84 C542e 015560 16/05/2011 1 16/05/2011 Books