Principles of Marketing / (Record no. 5458)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00785nam a2200277 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00007954 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhIUB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230823095159.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110328s2001 ii a g 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120318390 : |
| Terms of availability | TK.637.50 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0130263125 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhIUB |
| Transcribing agency | BD-DhIUB |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8001 |
| Edition number | 19 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 79 |
| 245 00 - TITLE STATEMENT | |
| Title | Principles of Marketing / |
| Statement of responsibility, etc | Philip Kotler and Gary Armstrong |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Prentice-Hall of India, |
| Date of publication, distribution, etc | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv,785p. : |
| Other physical details | ill. + |
| Accompanying material | 1 CD-ROM |
| Type of unit | CD-ROM |
| Size of unit | (4 3/4 in.) |
| 520 0# - SUMMARY, ETC. | |
| Summary, etc | Business |
| 556 ## - INFORMATION ABOUT DOCUMENTATION NOTE | |
| Information about documentation note | 05\23\02 |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Interest level | ib |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Source of heading or term | Spines |
| 9 (RLIN) | 78 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| 9 (RLIN) | 104 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Library, Independent University, Bangladesh (IUB) | Library, Independent University, Bangladesh (IUB) | Reserve Shelf | 21/04/2011 | Karim International | 0.00 | 1 | 1 | 658.8001 K87p | 013426 | 27/02/2015 | 19/05/2011 | 1 | 16/05/2011 | Books | |||
| Dewey Decimal Classification | Library, Independent University, Bangladesh (IUB) | Library, Independent University, Bangladesh (IUB) | General Stacks | 21/04/2011 | Karim International | 0.00 | 18 | 7 | 658.8001 K87p | PH00921 | 13/10/2022 | 26/09/2022 | 3 | 16/05/2011 | Books | ||||
| Dewey Decimal Classification | Library, Independent University, Bangladesh (IUB) | Library, Independent University, Bangladesh (IUB) | General Stacks | 21/04/2011 | Karim International | 0.00 | 15 | 9 | 658.8001 K87p | PH00922 | 15/03/2017 | 14/03/2017 | 2 | 16/05/2011 | Books | ||||
| Dewey Decimal Classification | Library, Independent University, Bangladesh (IUB) | Library, Independent University, Bangladesh (IUB) | Book CD/DVD Shelf | 01/06/2011 | 1 | 658.8001 K87p | CD00352 | 10/07/2012 | 14/05/2012 | 1 | 01/06/2011 | Book's CD/DVD |