Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Orville C. Walker, Jean-Claude Larreche

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Material type: Text

TextPublication details: Boston : Irwin\McGraw-Hill, 1998.Edition: 3rd edDescription: xxiii, 547 p. : ill. ; 25.5 cmISBN:

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Subject: Business

List(s) this item appears in: Marketing | Management

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 B789m (Browse shelf(Opens below))	1	Available	007351
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 B789m (Browse shelf(Opens below))	2	Withdrawn	PH00295
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 B789m (Browse shelf(Opens below))	3	Withdrawn	PH00296
Books	Library, Independent University, Bangladesh (IUB) Reserve Shelf	658.8 B789m (Browse shelf(Opens below))	4	Not For Loan	PH00297
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 B789m (Browse shelf(Opens below))	5	Available	PH00298
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 B789m (Browse shelf(Opens below))	6	Withdrawn	PH00299
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 B789m (Browse shelf(Opens below))	7	Withdrawn	PH00300
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 B789m (Browse shelf(Opens below))	8	Withdrawn	PH00301

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Includes index and bibliographical references

Business

1998-12-10

Marketing