Advertising : principles and practice / William Wells, John Burnett, Sandra Moriarty
Material type: TextPublication details: New York : Prentice Hall International, Inc., 1998.Edition: 4th edDescription: xx, 731 p. : ill. ; 27 cmISBN:- 0137833660 :
- 659.9 19
Total holds: 0
Browsing Library, Independent University, Bangladesh (IUB) shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
659.2 P976 Janasangjog O Prakashana / | 659.202854678 B881p 2010 Public relations and the social web : using social media and Web 2.0 in communications / | 659.2072 D273q Qualitative Research Methods in Public Relations and Marketing Communications / | 659.9 W456a Advertising : principles and practice / | 659.9 W456a Advertising : principles and practice / | 659.9 W456a Advertising : principles and practice / | 659.9 W456a Advertising : principles and practice / |
Business
1998-12-30
International Business