Cases in Strategic Marketing / David Rosenthal, Lew G Brown
Material type: TextPublication details: Upper Saddle River, NJ : Prentice Hall, 2000.Edition: 1st edDescription: xiii, 610p. : illus ; 23cmISBN:- 0130863599
- 658.8 19
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Library, Independent University, Bangladesh (IUB) General Stacks | 658.8 R795c (Browse shelf(Opens below)) | 1 | Available | 018713 |
Total holds: 0
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658.8 P511t TechnoBrands : how to create and use brand identity to market, advertise and sell technology products / | 658.8 R188p Principles of marketing / | 658.8 R559b Bottom-up marketing / | 658.8 R795c Cases in Strategic Marketing / | 658.8 S534i Improving Marketing Effectiveness / | 658.8 S792f Fundamentals of marketing / | 658.8 S792f Fundamentals of marketing / |
Business
2009\02\15
Marketing