Globalisation and the middle classes in India : the social and cultural impact of neoliberal reforms / Ruchira Ganguly-Scrase and Timothy J. Scrase.
Material type: TextSeries: Publication details: London ; New York : Routledge, 2009.Description: xii, 194 p. : ill. ; 23 cmISBN:- 9780415441162 (hardback : alk. paper)
- 0415441161 (hardback : alk. paper)
- Globalization and the middle classes in India
- 305.550954 22
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Library, Independent University, Bangladesh (IUB) Available at Centre for Social Science Research | 305.550954 G1971g 2009 (Browse shelf(Opens below)) | 01 | Not For Loan | 022886 |
Includes bibliographical references (p. [179]-190) and index.
Globalisation, structural adjustment and the middle classes in India -- Victims of consumerism : consumption and household survival -- Gender, empowerment and liberalisation -- Discourses of global efficiency and the dynamics of new workplace culture -- Culture of power : the hegemony of English in a globalising India -- Globalised media : television and its impact on middle-class morals, culture and identity -- Conclusion : Indian middle-class lives in the era of neoliberal globalisation.