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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
Material type:
TextPublication details: Hoboken, N.J. : Wiley, c2010.Description: xv, 188 p. : ill. ; 24 cmISBN: - 9780470598825 (hbk.)
- 0470598824 (hbk.)
- 658.8 22
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Library, Independent University, Bangladesh (IUB) General Stacks | 658.8 K874m 2010 (Browse shelf(Opens below)) | 01 | Available | 026904 |
Total holds: 0
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| 658.8 J83i International Marketing / | 658.8 K26g Global marketing management / | 658.8 K26g Global marketing management / | 658.8 K874m 2010 Marketing 3.0 : from products to customers to the human spirit / | 658.8 K87m Marketing Management / | 658.8 K87m Marketing Management / | 658.8 K87m Marketing Management / |
Includes bibliographical references and index.
Marketing