Advertising Today : the Indian context / Sarojit Datta
Material type: TextPublication details: Calcutta : Profile Publishers, 1998.Edition: 2nd edDescription: xi,315p. : illus ; 22cmISBN:- 818550069 :
- 659.10954 19
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Books | Library, Independent University, Bangladesh (IUB) General Stacks | 659.10954 D234a (Browse shelf(Opens below)) | 1 | Available | 013706 |
Total holds: 0
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659.103 W642n NTC'S Dictionary of Advertising / | 659.1042 S678 Social Communication in Advertising : consumption in the mediated marketplace / | 659.1072 F612f Fundamental of advertising research / | 659.10954 D234a Advertising Today : the Indian context / | 659.10973 N661a Advertising, management, and society : a business point of view / | 659.113 S387s Strategic Advertising Campaigns / | 659.13140202 G921h Handbook of promotion ideas / |
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