TY  - BOOK
AU  - Christopher,Martin
AU  - Payne,Aadrian
AU  - Ballantyne,David
TI  - Relationship marketing: bringing quality, customer service and marketing together  
T2  - The Marekting series
SN  - 0750609788 :
U1  - 658.8 19
PY  - 1991///
CY  - Oxford
PB  - Butterworth-Heinemann Ltd.
KW  - Marketing
KW  - Spines
N1  - Includes bibliographical references; mkt
N2  - Business
ER  -