TY  - BOOK
AU  - Keegan,Warren J.
TI  - Global marketing management
SN  - 8120309596 :
U1  - 658.8 19
PY  - 1995///
CY  - New Delhi
PB  - Prentice-Hall of India Private Limited
KW  - Marketing
KW  - Spines
KW  - International market
KW  - Management
N1  - ib
N2  - Business
ER  -