TY - BOOK AU - Stevenson,Scott C. TI - Attention-grabbing events: nonprofit events that draw interest and support to your cause SN - 9781118704158 AV - HF5415 .A88 2011 U1 - 658/.048 23 PY - 2011/// CY - Sioux City, Iowa PB - Stevenson, Inc. KW - Nonprofit organizations KW - Marketing KW - Special events KW - Planning KW - fast KW - Electronic books N1 - Editor taken from running title area; Announcements, Press Releases and Promotional Strategies -- Leveraging Anniversaries and Milestones -- Awards and Appreciation Events -- Programs and Experiences that Make an Impact -- Utilizing Celebrities and Speakers -- Construction and Dedication Events -- Engaging Tours and Open Houses -- Reaching Out through Volunteer-Focused Events -- Notable Fundraisers and Friend-Raisers -- Keys to Creating Top-Notch Events -- Online, Virtual and Electronic Tools; mkt UR - http://dx.doi.org/10.1002/9781118704158 ER -