TY  - BOOK
AU  - Manning,Harley
AU  - Bodine,Kerry
ED  - Forrester (Firm)
TI  - The 6 Disciplines of  Customer Experience: Outside in : the power of putting customers at the center of your business 
SN  - 9789387944749
U1  - 658.812 23
PY  - 2019///
CY  - Mumbai
PB  - Jaico Publishing House.
KW  - Customer relations
KW  - Customer services
KW  - Leadership
N1  - "New Harvest Books."; Includes bibliographical references and indexes; You need your customers more than they need you -- Customer experience means billions to business -- The customer experience ecosystem -- From bumper sticker to business discipline -- Strategy -- Customer understanding -- Design -- Measurement -- Governance -- Culture -- The natural path to customer experience maturity -- The rise of the chief customer officer -- The customer experience race is on
ER  -