TY  - BOOK
AU  - Smith,Harry A.
AU  - Coons,Stephen Joel
TI  - Marketing pharmaceutical services: patron loyalty, satisfaction, and preferences 
SN  - 1560242094 (pbk.)
U1  - 615.10688 20
PY  - 1992///
CY  - New York
PB  - Pharmaceutical Products Press
KW  - Pharmaceutical services
KW  - Marketing
KW  - Pharmaceutical industry
KW  - Drugstores
N1  - Includes bibliographical references and index; PHR; mkt
ER  -