TY  - BOOK
AU  - Schultz,Don E.
AU  - Barnes,Beth E.
TI  - Strategic brand communication campaigns
SN  - 0844229520 :
U1  - 302.6 19
PY  - 2000///
CY  - Illinois
PB  - NTC Business Books
KW  - Communications
KW  - Spines
N2  - Communication
ER  -