TY  - BOOK
TI  - Marketing management handbook 
SN  - 8175120150 :
U1  - 658.8 19
PY  - 1999///
CY  - New Delhi
PB  - Global Books and Subscription Services
KW  - Market management
KW  - Spines
KW  - Sales
KW  - Marketing
KW  - Handbooks
N1  - mkt
N2  - Business
ER  -