TY  - BOOK
AU  - Smith,Gareth,ed
TI  - European casebook on principles of marketing
SN  - 0132276534 :
U1  - 658.8009 19
PY  - 1997///
CY  - New York
PB  - Prentice-Hall
KW  - Marketing
KW  - Spines
N1  - mkt
N2  - Business
ER  -