TY - BOOK AU - Richardson,John E.(ed) TI - Marketing 95\96 SN - 1561343625 U1 - 658.8 19 PY - 1996/// CY - Connecticut PB - The Dushkin Publishing Group,Inc. KW - Marketing KW - Spines KW - Social aspects KW - Marketing management N1 - Includes index; mkt N2 - Business ER -