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201.
Marketing Management / G. S Monga, Shalini Anand by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Deep and Deep Publications Private Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 M743m. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.802 M743m.
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202.
Marketing Management / Philip kotler by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: India : Pearson Education Asia, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (3)Location, call number: General Stacks 658.8 K87m, ... Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.8 K87m. Not available: Library, Independent University, Bangladesh (IUB): Withdrawn (4).
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203.
Marketing management / Philip Kotler by
Edition: The Millennium ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Prentice-Hall of India Private Limited, 2000
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.8 K87m.
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204.
Marketing Management : strategies and programs / Joseph P. Guiltinan by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : McGraw-Hill Companies, Inc., 1996
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.8 G953m.
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205.
Marketing management : analysis, planning, implementation, and control / Philip Kotler by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Prentice-Hall of India Private Limited, 1997
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (6)Location, call number: General Stacks 658.8 K87m, ... Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.8 K87m.
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206.
Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Orville C. Walker, Jean-Claude Larreche by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Boston : Irwin\McGraw-Hill, 1998
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (2)Location, call number: General Stacks 658.8 B789m, ... Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.8 B789m. Not available: Library, Independent University, Bangladesh (IUB): Withdrawn (5).
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207.
Marketing management / Philip Kotler, Kevin Lane Keller. by
Edition: 14th [ed.]
Material type: Computer file Computer file; Format: electronic
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2012
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: Reference Stacks 658.8 K87m 2012.
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208.
Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College. by
Edition: 15 [edition].
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : Pearson, [2016]
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.8 K874m 2016.
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209.
Marketing management cases : planning and executing marketing strategy / William M. Weilbacher by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : Macmillan Publishing Co., 1975
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8 W422m.
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210.
Marketing management handbook
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Global Books and Subscription Services, 1999
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.8 M345.
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211.
Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach / Marcos Fava Neves, Luciano Thomé e Castro, Matheus Alberto Cônsoli. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, 2010
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 N512m 2010.
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212.
Marketing money : excelling in today's financial services / Carla Furlong by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Chicago, IL : Probus Publishing Company, 1989
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 332.1 F985m.
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213.
Marketing of Banking Services (for CAIIB examination) / The Indian Institute of Bankers by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Delhi : The Macmillan India Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8 M345.
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214.
Marketing on the internet : principles of online marketing / Judy Strauss, Raymond Frost by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Jersey : Prentice Hall, 1999
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (2)Location, call number: General Stacks 658.8002854678 S912m, ...
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215.
The marketing pathfinder : key concepts and cases for marketing strategy and decision making / David Stewart and Michael Saren. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Chichester, West Sussex, United Kingdom : Wiley, 2014
Online access:
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216.
Marketing pharmaceutical services : patron loyalty, satisfaction, and preferences / Harry A. Smith, Stephen Joel Coons, editors. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Pharmaceutical Products Press, c1992
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Pharmacy Corner 615.10688 M3451 1992.
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217.
Marketing plans for services : a complete guide / Malcolm McDonald, Pennie Frow and Adrian Payne. by
Edition: Third edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex, UK ; Hoboken, NJ : John Wiley, 2011
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218.
Marketing practices in developing economy : cases from South Asia / edited by Ruby Roy Dholakia, Syed Ferhat Anwar, Khalid Hasan by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : PHI learning pvt. ltd., 2009
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.80954 M345. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.80954 M345.
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219.
Marketing principles and techniques : with special reference to marketing in India / Devendra Thakur by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Deep and Deep Publications, 1991
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8002.
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220.
Marketing Research / Donals R Cooper, Pamela S Schindler by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Boston : McGraw-Hill\Irwin, 2006
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.83 C777m.
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221.
Marketing Research : an applied orientation / Naresh K Malhotra by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Prentice-Hall of India Private Limited, 2004
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (7)Location, call number: Book Cart 658.83 M249m, ... Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.83 M249m.
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222.
Marketing Research : an applied orientation / Naresh K Malhotra by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Singapore : Pearson education, 2004
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.83 M236m.
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223.
Marketing Research / David A Aaker, V Kumar, Georgs S Day by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : John Wiley and Sons,Inc, 2002
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.83 A111m.
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224.
Marketing research : the right way
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: United States of America : Harvard University, 1991
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.83 M346.
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225.
Marketing Research : an applied orientation / Naresh K. Malhotra by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: India6BPearson Education Asia, 1999
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reserve Shelf 658.83 M249m.
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