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	1.	Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. by Kotler, Philip Kartajaya, Hermawan, 1947- Setiawan, Iwan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2010 Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8 K874m 2010. Lists: Marketing. Place hold Request article
	2.	Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. by Kotler, Philip [author.] Kartajaya, Hermawan, 1947- [author.] Setiawan, Iwan [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, [2017] Other title: Marketing four point zero Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.8 K874m 2017. Lists: Marketing. Request article

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