000 | 01005nam a2200301 a 4500 | ||
---|---|---|---|
001 | 00010965 | ||
008 | 110328s2005 ii a g 000 0 eng d | ||
020 |
_a0070598797 : _cTK743.75 |
||
040 |
_aBD-DhIUB _cBD-DhIUB |
||
082 | 0 | 4 |
_a658.848 _219 |
100 | 1 |
_aCateora, Philip R _9929 |
|
245 | 0 | 0 |
_aInternational Marketing / _cPhilip R Cateora, John L Graham |
250 | _a12th | ||
260 |
_aNew Delhi : _bTata McGraw-Hill Publishing Company Limited, _c2005. |
||
300 |
_axxxiii, 697p. : _billus ; _c26 cm + 1 CD-ROM (4 3/4 in.) |
||
490 | 1 | _aMcGraw-Hill\Irwin Series in Marketing | |
504 | _aIncludes bibliographical references and inexes | ||
520 | 0 | _aBusiness | |
556 | _a2005\10\19 | ||
650 | 1 | 7 |
_aMarketing _2Spines _978 |
650 | 1 | 7 |
_aInternational trade _2Spines _9930 |
650 | 1 | 7 |
_aExport Marketing _2Spines _9931 |
700 | 1 |
_aGraham, John L _9932 |
|
830 | 0 |
_aMcGraw-Hill\Irwin Series in Marketing _9933 |
|
942 |
_2ddc _cBK _01 |
||
999 |
_c120 _d120 |
||
526 | _bib |