000			03121nam a2200349 a 4500
001			17767
005			20240104130343.0
008			170304s2014 nyua b 001 0 eng
020			_a9780415729789 (hbk)
020			_a9780415729796 (pbk)
020			_z9781315850818 (ebk)
040			_aBD-DhIUB _cBD-DhIUB
082	0	0	_a808.002854678 _223
100	1		_aCarroll, Brian, _d1965- _eauthor.
240	1	0	_aWriting for digital media
245	1	0	_aWriting and editing for digital media / _cBrian Carroll.
250			_aSecond Edition.
264		1	_aNew York ; _aLondon : _bRoutledge, Taylor & Francis Group, _c2014.
300			_axiii, 332 pages : _billustrations ; _c23 cm
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
500			_aRevised and updated edition of: Writing for digital media. 2010.
520			_a"Writing and Editing for Digital Media, 2nd edition, teaches students how to write effectively for digital spaces -- whether crafting a story for a website, blogging or using Twitter to cover a breaking news story or event. The lessons and exercises in each chapter help students build a solid understanding of the ways that digital communications have introduced opportunities for dynamic storytelling and multi-directional communication. Writing and Editing for Digital Media also addresses the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms and designing digital spaces. The book teaches students not only to create content, but also to become careful, creative managers of that content. Based on Brian Carroll's extensive experience teaching the course, this revised and updated edition pays particular attention to opportunities presented by the growth of social media and mobile media. Chapters aim to: Assist digital communicators in understanding the social networked, increasingly mobile, always-on, geomapped, personalized media ecosystem; Help writers across multiple communication fields (journalism, marketing, PR, technical writing) make the transition from print to digital; Teach communicators to approach storytelling from a multimedia, multi-modal, interactive perspective. A companion website with exercises and assignments gives students the tools they need to put theory into practice"-- _cProvided by publisher.
504			_aIncludes bibliographical references and index.
505	0		_aWriting for digital media -- Comparing digital and analog media -- Editing for digital media -- Writing for digital media II : tools & techniques -- Editing for digital media II : style & voice -- Designing & building digital spaces & places -- Writing for blogs -- Journalism for a digital age -- Developing a strategy for social media -- Digital media & the law -- Appendix A. The core values of digital journalism -- Appendix B. Freelance writer pay rates.
650		0	_aOnline authorship.
650		0	_aOnline journalism.
650		7	_aLANGUAGE ARTS & DISCIPLINES / Journalism. _2bisacsh
650		7	_aSOCIAL SCIENCE / Media Studies. _2bisacsh
999			_c17768 _d17727
526			_bcse