| 000 | 00724nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 23254 | ||
| 005 | 20230823095152.0 | ||
| 008 | 181110s2016 nyua 001 0 eng | ||
| 020 | _a9781259253065 (alk. paper) | ||
| 040 |
_aBD-DhIUB _cBD-DhIUB |
||
| 082 | 0 | 0 |
_a658.84 _223 |
| 100 | 1 | _aCateora, Philip R. | |
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, Mary C. Gilly, John L. Graham. |
| 250 | _a17th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Irwin, _cc2013. |
||
| 300 |
_axxxiii, 638 p. : _bcol. ill. ; _c29 cm. |
||
| 500 | _aIncludes indexes. | ||
| 650 | 0 | _aExport marketing. | |
| 650 | 0 | _aInternational business enterprises. | |
| 700 | 1 | _aGilly, Mary C. | |
| 700 | 1 | _aGraham, John L. | |
| 999 |
_c23280 _d23239 |
||
| 526 | _bib | ||