000 01335nam a2200277 a 4500
999 _c23736
_d23695
001 23684
003 BD-DhIUB
005 20220701011033.0
008 190611s2012 ii 000 0 eng d
020 _a9789387944749
040 _aBD-DhIUB
_cBD-DhIUB
082 0 0 _a658.812
_223
100 1 _aManning, Harley.
_93606
245 1 0 _aThe 6 Disciplines of Customer Experience :
_bOutside in : the power of putting customers at the center of your business /
_cHarley Manning, Kerry Bodine, Forrester Research.
260 _aMumbai :
_bJaico Publishing House.,
_c2019
300 _aix, 260 p. :
_bill. ;
_c24 cm.
500 _a"New Harvest Books."
504 _aIncludes bibliographical references and indexes.
505 0 _aYou need your customers more than they need you -- Customer experience means billions to business -- The customer experience ecosystem -- From bumper sticker to business discipline -- Strategy -- Customer understanding -- Design -- Measurement -- Governance -- Culture -- The natural path to customer experience maturity -- The rise of the chief customer officer -- The customer experience race is on.
650 0 _aCustomer relations.
_93607
650 0 _aCustomer services.
_93608
650 4 _aLeadership
_9508
700 1 _aBodine, Kerry.
_93609
710 2 _aForrester (Firm)
_93610
942 _2ddc
_cBK