000 | 00763nam a2200253 a 4500 | ||
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001 | 00008068 | ||
008 | 110328s2002 nyua g 000 0 eng d | ||
020 |
_a0071123121 : _cTk1491.75 |
||
040 |
_aBD-DhIUB _cBD-DhIUB |
||
082 | 0 | 4 |
_a658.848 _219 |
100 | 1 | _aCateora, Philip R | |
245 | 0 | 0 |
_aInternational marketing / _cPhilip R Cateora, John L Graham |
250 | _a11th | ||
260 |
_aNew York : _bMcGraw-Hill Companies, Inc, _c2002. |
||
300 |
_axxv, 693 p. : _bmaps, tabs ; _c26 cm |
||
504 | _aIncludes bibliographical references and inexes | ||
520 | 0 | _aBusiness | |
556 | _a2002-06-12 | ||
650 | 1 | 7 |
_aInternational trade _2Spines |
650 | 1 | 7 |
_aMarketing _2Spines |
700 | 1 | _aGraham, John L | |
999 |
_c5572 _d5572 |
||
526 | _bib |