000 00687nam a2200241 a 4500
001 00008562
008 110328s2003 maua g 000 0 eng d
020 _a0072466650 :
_cTK.1,751.75
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.802
_219
100 1 _aCravens, David W.,; Piercy, Nigel F.
245 0 0 _aStrategic Marketing /
_cDavid W., Cravens
250 _a7th ed.
260 _aBoston :
_bMcGraw-Hill Irwin,
_c2003.
300 _axviii,843p. :
_billus ;
_c25cm.
520 0 _aBusiness
556 _a01\06\03
650 1 7 _aDecision Making
_2Spines
650 1 7 _aManagement
_2Spines
650 1 7 _aMarketing
_2Spines
999 _c6066
_d6066
526 _bib