000 00730nam a2200253 a 4500
001 00006201
008 110328s2000 a g 000 0 eng d
020 _a0333748565 :
_cTk2209.00
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.802
_219
100 1 _aBaker, Michael J.
245 0 0 _aMarketing Strategy and Management /
_cMichael J. Baker
250 _a3rd ed.
260 _aHampshire :
_bMacmillan Press Ltd.,
_c2000.
300 _axxvi, 542 p. :
_bill. ;
_c24.5 cm.
504 _aIncludes index and bibliographical references
520 0 _aBusiness
556 _a2000-07-06
650 1 7 _aMarketing
_2Spines
650 1 7 _aManagement
_2Spines
999 _c8014
_d8014
942 0 0 _01
526 _bib