| 000 | 00712nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 00001927 | ||
| 008 | 110328s1991 ilua g 000 0 eng d | ||
| 020 | _a0256094454 | ||
| 040 |
_aBD-DhIUB _cBD-DhIUB |
||
| 082 | 0 | 4 |
_a658.8 _219 |
| 100 | 1 | _aPeter, J. Paul | |
| 245 | 0 | 0 |
_aA Preface to marketing management / _cJ. Paul Peter, James H Donnelly Jr. |
| 250 | _a5th ed. | ||
| 260 |
_aHomewood, IL : _bIrwin, _c1991. |
||
| 300 |
_axii, 324 p. ; _c23.5 cm. |
||
| 504 | _aBibliography : p. 300-310 | ||
| 520 | 0 | _aBusiness | |
| 556 | _a1995-09-05 | ||
| 650 | 1 | 7 |
_aMarketing _2Spines |
| 650 | 2 | 7 |
_aManagement _2Spines |
| 700 | 1 | _aDonnelly Jr., James H | |
| 999 |
_c8888 _d8888 |
||
| 526 | _bmkt | ||