000 00708nam a2200253 a 4500
001 00002504
008 110328s1994 xxua g 000 0 eng d
020 _a0256125392
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.8
_219
100 1 _aChurchill, Gilbert A
245 0 0 _aMarketing:creating value for customers /
_cGilbert A Churchill, J Paul Peter
250 _a1st ed.
260 _aUSA :
_bIrwin,
_c1994.
300 _axxxi,703p :
_bill ;
_c26cm
504 _aIncludes bibliographical references and index
520 0 _aBusiness
556 _a1996-06-10
650 1 7 _aMarketing
_2Spines
700 1 _aPeter, J Paul
999 _c9464
_d9464
942 0 0 _02
526 _bmkt