000 00679nam a2200241 a 4500
001 00002729
008 110328s1996 a g 000 0 eng d
020 _a0030106494 :
_cTk.3432.00
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.848
_219
100 1 _aCzinkota, Michael
245 0 0 _aGlobal marketing /
_cMichael Czinkota, IIkka A Ronkainen
250 _a1st ed.
260 _aFort Worth :
_bThe Dryden Press,
_c1996.
300 _axxv,648p ;
_c26cm
520 0 _aBusiness
556 _a1997-12-03
650 1 7 _aMarketing
_2Spines
650 1 7 _aInternational trade
_2Spines
700 1 _aRonkainen, IIkka A
999 _c9689
_d9689
526 _bib