Fundamentals of selling : customers for life through service /

Futrell, Charles.

Fundamentals of selling : customers for life through service / Charles M. Futrell. - 12th ed. - New York : McGraw-Hill Irwin, c2011. - xxxiv, 652 p. : ill. (some col.) ; 26 cm.

Includes bibliographical references and index.

9780073529998 (alk. paper) 0073529990 (alk. paper)

2010038114


Selling.

HF5438.25 / .F87 2011

658.85