The marketing imagination / (Record no. 22566)

MARC details
000 -LEADER
fixed length control field 00672nam a2200229 a 4500
001 - CONTROL NUMBER
control field 22548
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240603020002.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180521s1986 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0029191807
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0029190908 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhIUB
Transcribing agency BD-DhIUB
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Levitt, Theodore,
Dates associated with a name 1925-2006.
245 14 - TITLE STATEMENT
Title The marketing imagination /
Statement of responsibility, etc Theodore Levitt.
250 ## - EDITION STATEMENT
Edition statement New, expanded ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Free Press ;
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Collier Macmillan,
Date of publication, distribution, etc c1986.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 238 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Department Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Koha issues (borrowed), all copies 2
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Library, Independent University, Bangladesh (IUB) Library, Independent University, Bangladesh (IUB) General Stacks 22/05/2018 2 658.8 L6665m 1986 020934 24/09/2024 02/06/2024 01 22/05/2018 Books