Services marketing : (Record no. 5220)
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000 -LEADER | |
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fixed length control field | 00792nam a2200253 a 4500 |
001 - CONTROL NUMBER | |
control field | 00007716 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 110328s2000 a g 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0070435561 : |
Terms of availability | TK.350.00 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | BD-DhIUB |
Transcribing agency | BD-DhIUB |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 19 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Zeithaml, VallarieA |
245 00 - TITLE STATEMENT | |
Title | Services marketing : |
Remainder of title | integrating customer focus across the firm / |
Statement of responsibility, etc | VallarieA Zeithaml, Mary Jo Bitner |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | NewDelhi : |
Name of publisher, distributor, etc | Tata Mcgraw-Hill Publishing Company Limited, |
Date of publication, distribution, etc | 2000. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxviii, : |
Other physical details | 620p.ill. ; |
Dimensions | 25 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes Index |
520 0# - SUMMARY, ETC. | |
Summary, etc | Business |
556 ## - INFORMATION ABOUT DOCUMENTATION NOTE | |
Information about documentation note | 2002-01-17 |
526 ## - STUDY PROGRAM INFORMATION NOTE | |
Department | Marketing |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
Source of heading or term | Spines |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Services industry |
Source of heading or term | Spines |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bitner, Mary Jo |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
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Dewey Decimal Classification | Library, Independent University, Bangladesh (IUB) | Library, Independent University, Bangladesh (IUB) | General Stacks | 21/04/2011 | 0.00 | 11 | 658.8 Z48s | 013122 | 12/11/2018 | 31/10/2018 | 1 | 16/05/2011 | Books |