Strategic Marketing / (Record no. 6066)

MARC details
000 -LEADER
fixed length control field 00687nam a2200241 a 4500
001 - CONTROL NUMBER
control field 00008562
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110328s2003 maua g 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0072466650 :
Terms of availability TK.1,751.75
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhIUB
Transcribing agency BD-DhIUB
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Edition number 19
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cravens, David W.,; Piercy, Nigel F.
245 00 - TITLE STATEMENT
Title Strategic Marketing /
Statement of responsibility, etc David W., Cravens
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill Irwin,
Date of publication, distribution, etc 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xviii,843p. :
Other physical details illus ;
Dimensions 25cm.
520 0# - SUMMARY, ETC.
Summary, etc Business
556 ## - INFORMATION ABOUT DOCUMENTATION NOTE
Information about documentation note 01\06\03
526 ## - STUDY PROGRAM INFORMATION NOTE
Department International Business
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Decision Making
Source of heading or term Spines
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
Source of heading or term Spines
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Source of heading or term Spines
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Library, Independent University, Bangladesh (IUB) Library, Independent University, Bangladesh (IUB) General Stacks 21/04/2011   0.00 10 3 658.802 C898s 013869 22/11/2017 14/11/2017 1 16/05/2011 Books