Consumer behavior : (Record no. 6450)

MARC details
000 -LEADER
fixed length control field 00822nam a2200277 a 4500
001 - CONTROL NUMBER
control field 00004634
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110328s1997 maua g 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0256218951 :
Terms of availability
-- 3.00
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhIUB
Transcribing agency BD-DhIUB
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83420973
Edition number 19
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 00 - TITLE STATEMENT
Title Consumer behavior :
Remainder of title building marketing strategy /
Statement of responsibility, etc Del I. Hawkins, Roger J. Best, Kenneth A. Coney
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 1997.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 760 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index
520 0# - SUMMARY, ETC.
Summary, etc Business
556 ## - INFORMATION ABOUT DOCUMENTATION NOTE
Information about documentation note 1999-02-15
526 ## - STUDY PROGRAM INFORMATION NOTE
Department Marketing
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Source of heading or term Spines
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market surveys
Source of heading or term Spines
651 #4 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name United States
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Coney, Kenneth A.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Library, Independent University, Bangladesh (IUB) Library, Independent University, Bangladesh (IUB) General Stacks 07/12/1998 Purchase 658.83420973 H393c 1998 007343 11/05/2018 2 07/12/1998 Books