Strategic Brand Management : building, measuring, and managing brand equity / Kevin Lane Keller
Material type: TextPublication details: New Delhi : Pearson Education, 2008.Edition: 3rd edDescription: 714p. : illus ; 25cmISBN:- 9788131719770 :
- 658 19
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Library, Independent University, Bangladesh (IUB) Reference Stacks | 658 K17s (Browse shelf(Opens below)) | 1 | Available | 018525 |
Total holds: 0
Browsing Library, Independent University, Bangladesh (IUB) shelves, Shelving location: Reference Stacks Close shelf browser (Hides shelf browser)
Business
2008\08\27
International Business