Creating new markets in the digital economy : value and worth / Irene C.L. Ng.

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TextPublisher: New York : Cambridge University Press, [2014]Description: xx, 238 pages ; 23 cmContent type:

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List(s) this item appears in: Marketing | Management Information System

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	Library, Independent University, Bangladesh (IUB) Reference Stacks	658.872 N5761c 2014 (Browse shelf(Opens below))	01	Not For Loan		026108

Total holds: 0

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Previous	658.872 C4334e 2013 E-business & e-commerce management : strategy, implementation and practice /	658.872 K521d Digital marketing strategy : an integrated approach to online marketing /	658.872 L367e 2002 E-commerce : business, technology, society /	658.872 N5761c 2014 Creating new markets in the digital economy : value and worth /	658.872 S2911a The age of influence : the power of influencers to elevate your brand /	658.954 N714 9th South Asian Management Forum : management for peace, prosperity and posterity 24-25 February 2007; proceedings	658.954 S726 South Asian Management Forum Change and Continuity : management prospects and challenges : papers accepted for the AMDISA 10th South Asian Management Forum 2009 9th-10th April 2009 Thimphu : Bhutan	Next

Includes bibliographical references and index.

Marketing