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Strategic management and competitive advantage : concepts and cases / Jay B. Barney, The University of Utah William S. Hesterly, The University of Utah.

By: Contributor(s): Material type: TextTextPublisher: New York, NY : Pearson, [2019]Edition: 6th editionDescription: xxi, 368 pages : color illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780134741147
  • 0134741145
Subject(s): Genre/Form: DDC classification:
  • 658.4012 23
Contents:
What Is Strategy and the Strategic Management Process? -- Evaluating a Firm's External Environment -- Evaluating a Firm's Internal Capabilities -- Cost Leadership -- Product Differentiation -- Vertical Integration -- Corporate Diversification -- Organizing to Implement Corporate Diversification -- Strategic Alliances -- Mergers and Acquisitions -- International Strategies.
List(s) this item appears in: Business | Management
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Books Books Library, Independent University, Bangladesh (IUB) Reference Stacks Reference 658.4012 B2619s 2019 (Browse shelf(Opens below)) 01 Not For Loan 026752
Total holds: 0

What Is Strategy and the Strategic Management Process? -- Evaluating a Firm's External Environment -- Evaluating a Firm's Internal Capabilities -- Cost Leadership -- Product Differentiation -- Vertical Integration -- Corporate Diversification -- Organizing to Implement Corporate Diversification -- Strategic Alliances -- Mergers and Acquisitions -- International Strategies.

International Business