Relationship marketing : bringing quality, customer service and marketing together / Martin Christopher, Aadrian Payne, David Ballantyne
Material type: TextSeries: The Marekting series ; .Publication details: Oxford : Butterworth-Heinemann Ltd., 1991.Edition: 1st edDescription: x, 204 p. : ill. ; 21.5 cmISBN:- 0750609788 :
- 658.8 19
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Library, Independent University, Bangladesh (IUB) General Stacks | 658.8 C556r (Browse shelf(Opens below)) | 1 | Available | 004351 |
Includes bibliographical references.
Business
1997-04-15
Marketing