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Brand Sense : how to build powerful brands through touch, taste, smell, sight and sound / Martin Lindstrom

By: Material type: TextTextPublication details: New Delhi : Kogan Page India, 2005.Edition: 1st South Asian EditionDescription: xii, 237p. : illus ; 23cmISBN:
  • 0749445424 :
Subject(s): DDC classification:
  • 658.827 19
Subject: Business
List(s) this item appears in: Marketing | Accounting | Finance
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